Maurice Badler offers you our "Triangle of Service." To see these fine jewels in person, you are welcome to visit our store at 578 Fifth Avenue in New York City. If you´d like to browse our catalog, please request one-- you can page through actual-size photographs and discuss your order by phone with one of the friendly, knowledgeable individuals on our staff. Or shop online, our websites are reliable, secure, and packed with information and detailed photographs. So drop in, call us on the phone, or shop 24 hours a day via our websites -- wherever you are, and whatever time it is, we´re here to serve you.

Badler’s Last Call Ltd. and Maurice Badler Fine Jewelry Ltd. are independent companies. Badler’s Last Call Ltd. operates BadlersLastCall.com, offering mostly overstock and one of a kind prototype designer jewelry. Maurice Badler Fine Jewelry Ltd owns badler.com, which focuses on the latest cutting edge fashions in fine jewelry.

Maurice Badler established his business in America over fifty years ago. Prior to that, he was a master diamond cutter in Antwerp, Belgium. His painstaking attention to small details earned him a reputation as a perfectionist. If you worked for him, you had to be good!

Maurice flourished as a designer, creating most of his offerings with his own hands. But as the company grew, he enlisted the help of highly skilled artisans who were carefully trained to do things his way. And with the help of his wife, Betty, the business built a wonderful reputation for honesty, integrity and value.

The business has operated as a value-oriented store on New York´s prestigious Fifth Avenue since 1973. We not only pride ourselves on the quality of the jewelry we offer, but on our dedication to servicing our clients. If you think we´re good when you buy our jewelry, just wait until something needs adjustment or repair -- you´ll find out how good we really are!

The Internet became the ideal place to show our ever-changing collection to regular and new clients. Because we have the necessary infrastructure in place to serve our clients (phone support, shipping, etc.) we were well poised to enter this evolving marketplace. badler.com has been a huge success, growing each and every month.

Our professional staff consists of well-trained, motivated individuals who are always there to service all your jewelry needs. Their major goal: treat your clients in a way that will exceed their expectations. They´ll return over and over again. And they have.

The business remains in family hands, with Maurice´s son Jeffrey at the helm. As a skilled gemologist, he has earned a reputation for skill and honesty on par with his father. But now, he´s taken the excitement of the company to a new level. With an experienced eye for fashion, Jeffrey travels to Europe regularly to seek out as yet undiscovered designers whose wares have not yet been seen. He´s established relationships with some of the finest jewelry artisans the world has to offer. You´ll be able to come to Maurice Badler to see the latest in jewelry trends well before most even know the designs exist. With his contacts around the world, we´re able to have the standard basics at a quality and price level that others can´t compete with.

While we are very pleased to enjoy our continual growth, Jeffrey has been careful to design every new project around you, our clients. Everything is done to provide our clients with outstanding service, quality and uniqueness.

We have outgrown our current office and will be moving to a more expansive facility to help streamline our operations.

New ways are being introduced to quickly show you items live on private Internet pages.

We have several exciting projects in the planning stages that cannot be revealed at this time. Here´s a hint-- there will be new websites featuring individual designers and specialty jewelry. And don´t be surprised when you see the name Maurice Badler appearing at additional locations.

We are located inside the Jewelers on Fifth building at 578 Fifth Avenue In New York City. We are open Monday through Saturday, 10 AM-5 PM. Between Thanksgiving and Christmas, we are available 7 days a week.

Thank you visiting us. We hope you enjoy the experience. Come see us again. We continuously add new items.